IVE’s girl heroes have a bigger screen to play on. The characters behind ‘Looks Can Kill,’ pre-released on October 19, now connect with DIVE IN TO LIGHT at DDP in Seoul. Alongside the album’s October 26 release, the comeback offers another way to encounter the group’s visual world.

IVE member in a purple outfit and sunglassesSTARSHIP Entertainment

The concept photographs give each member distinctive colours, masks and props. Their shared superhero premise leaves room for individual characters. Browse the released concept images first, then look for details that return in the videos.

IVE member in blue holding a propSTARSHIP Entertainment

The collaboration pairs the comeback with DDP 365 Light, the building’s permanent exterior media-art programme. Seoul Metropolitan Government and Seoul Design Foundation are supporting it. The interesting shift is one of scale: a character seen on a phone becomes part of the building’s curved surface.

IVE member holding a red-gloved hand near her faceSTARSHIP Entertainment

From October 26, a DDP special-edition video is joined by laser and lighting effects linked to the new song. A promotional booth runs through November 1, with an album-themed photo zone and a display of hero masks worn by the members. Give the projection and booth their own place in your plans.

IVE member in pink reaching forwardSTARSHIP Entertainment

A commemorative-postcard event asks visitors to share photographs of the photo zone or DDP 365 Light on their own social accounts. Honey Presso in DDP Market also presents two song-inspired drinks with limited promotional cup holders and straw decorations. Check the official notice for participation conditions and current operations.

IVE member posing in a lime-green outfitSTARSHIP Entertainment

For a Seoul visit, make DDP one stop on an evening route. Listen to the song and explore its visual concept beforehand, then see how those characters work at architectural scale. Choose the projection or booth you most want to experience before adding shopping and dinner.

A song can leave a different image in your memory depending on where you meet it. This time, try adding IVE to your Seoul walking itinerary as well as your playlist.